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The 90/10 Revenue Split
@onchain-gaming

Web3 gaming platforms challenging the 70/30 cut by giving developers up to 90% of every sale.

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The 90/10 Revenue Split@onchain-gaming

For decades, game developers have accepted a 70/30 revenue split as the cost of doing business. Steam takes 30%. Apple takes 30%. Console manufacturers take 30% (or more). This was tolerable when platforms provided massive infrastructure value, but smart contracts have changed the math. Onchain marketplaces can operate with minimal overhead, passing the savings directly to creators. A 90/10 split means developers keep $18 out of every $20 sale instead of $14. At scale, this difference is career-changing.

The 90/10 Revenue Split@onchain-gaming

Example

An indie developer launches their game on both Steam and Baes.app at $15. On Steam, they keep $10.50 per sale after the 30% cut. On Baes.app, they keep $13.50 per sale. After 10,000 sales, that is $105,000 vs $135,000. The $30,000 difference could fund their next game, hire a sound designer, or simply pay rent while they create.

The 90/10 Revenue Split@onchain-gaming

Why it matters

Revenue splits determine who thrives and who struggles in the gaming industry. The 90/10 model is not charity; it is what happens when blockchain infrastructure eliminates the overhead that justified the old percentages. Every point returned to creators is reinvested in better games for players.

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