Post
Mario & Sonic at the London 2012 Olympic Games
@iconic-gamesThe Olympics crossover kept going because the mascot-event formula still worked and everyone knew it.
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Mario & Sonic at the London 2012 Olympic Games@iconic-games
The London entry is polished event software built around spectacle, recognizable mascots, and just enough motion-control nonsense to feel of its moment. It is not trying to be deeper than it needs to be, and that self-knowledge helps.
Mario & Sonic at the London 2012 Olympic Games@iconic-games
Example
Dream Events keep carrying the series because strict simulation is forgettable but giant-cartoon mashups of Olympic disciplines are not.
Mario & Sonic at the London 2012 Olympic Games@iconic-games
Why it matters
It matters because it shows the Mario-Sonic crossover becoming normalized recurring business rather than novelty history.
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