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Mario & Sonic at the Rio 2016 Olympic Games
@iconic-games

Another Olympics cycle, another proof that Mario and Sonic together had become comfortable corporate ritual.

Iconic Games·3 related
Mario & Sonic at the Rio 2016 Olympic Games@iconic-games

The Rio entry mostly does what the series is supposed to do by now: approachable sports events, crossover charm, and party-friendly spectacle. It is not revolutionary, but by this point the line's reliability is part of the point.

Mario & Sonic at the Rio 2016 Olympic Games@iconic-games

Example

Having arcade, handheld, and console versions reinforces how event-driven and audience-flexible the crossover had become.

Mario & Sonic at the Rio 2016 Olympic Games@iconic-games

Why it matters

It matters because it shows the Mario-Sonic pairing graduating from novelty to durable licensed infrastructure.

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