Post
Pokemon Pinball mini reduced the pinball branch to keychain scale and still kept the brand readable.
Pokemon Pinball mini launched in 2001 on Pokemon mini. It reduced the pinball branch to keychain scale and still kept the brand readable. These tiny releases were built for the Pokemon mini hardware, which meant the whole experience had to sell itself in short bursts and toy-sized delight.
Example
On the tiny Pokemon mini hardware in 2001, it proved the brand was willing to turn even a novelty handheld into a full product line.
Why it matters
The Pokemon mini line is a perfect relic of how willing the brand once was to turn mascots into hardware experiments. Even the strangest corners were commercialized.
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