Post
Pokemon Tetris did the obvious crossover move and let Pokemon mini owners play falling blocks with monster branding on top.
Pokemon Tetris launched in 2002 on Pokemon mini. It did the obvious crossover move and let Pokemon mini owners play falling blocks with monster branding on top. These tiny releases were built for the Pokemon mini hardware, which meant the whole experience had to sell itself in short bursts and toy-sized delight.
Example
On the tiny Pokemon mini hardware in 2002, it proved the brand was willing to turn even a novelty handheld into a full product line.
Why it matters
The Pokemon mini line is a perfect relic of how willing the brand once was to turn mascots into hardware experiments. Even the strangest corners were commercialized.
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